Increase your corporate credibility by adding the holder of a world-leading designation to your staff

When employers and potential clients see that someone holds a professional credential such as CITT-Certified Logistics Professional (CCLP®), the first thing that comes to mind is often “specialized expertise”. And, of course, a holder of CCLP does have deep expertise and at least 10,000 hours of industry experience. But world-class credentials also set their holders apart through ethical and continuing education requirements. That means that you, and the people you do business with, can be certain the holder of a certification such as CCLP will be good for your reputation and your bottom line. Plus, the logistics designations aren’t required to work in the industry, making those who do hold designations outstanding. Keep reading to learn about how a designation-holding employee can bolster your company's reputation, or see the complete CITT guide for employers to learn about additional benefits of hiring or training a CCLP

Not all professional development programs and credentials are equal or interchangeable

In the supply chain logistics sector, professionals have a choice of credentials, from general to more focused sun-specializations. And many of those credentials are complementary, with cross-functional certification becoming more common among highly committed pros. The most respected professional credentials are "designations" with common features:

  • A designation is earned
  • A designation holder meets clear, objective standards of knowledge
  • A designation holder has related professional experience

The best designations also commit their holders to ethical conduct that prioritizes public good and are renewable only if the holder provides evidence that they’re keeping up with developments in the profession. When considering hiring or training an employee with a designation or certification, employers are encouraged to examine each option, its requirements, and its post-certification support to ensure their complete set of needs are being met. The best practice criteria in this table provide good guidance.1

The requirement for ongoing PD from select designations explains why these certifications are so valued

The supply chain and logistics sector is managing an explosion of challenge. Our professionals have never had to be this good, and challenge increases daily. While one single designation could ever educate a professional on the sum of all supply chain logistics he or she would need for a complete career, it is important that we enable continuous and progressive growth. The goal of a good professional designation program such as CITT's is to build a deep, solid foundation on which continuous learning can be added, then enable it with by supporting and motivating self-improvement.

Ethical professionals positively affect performance in many ways that reflect well on their organizations2

CITT-Certified Logistics Professionals distinguish themselves and the companies they work for not only with their expertise, but with their competence and character. Annually, as a condition of their designation renewal, CCLPs renew their promise to uphold CITT’s Code of Professional Ethics and recommit themselves to operating in ways that reflect the values of transparency, integrity, and the respect of others. CITT and CCLPs recognize that supply chain logistics professionals serve the public interest first. But the positive impact of ethical conduct goes far beyond your business’ reputation – history shows that strong ethics are good for business.

Ethical cultures help companies secure stronger partnerships with clients and suppliers. Strong ethics also help attract better personnel at all levels of management and reduce the inefficiency from territorial silos. They promote quicker recovery from inevitable mistakes, and they consistently yield higher returns and profits.3

Not only does CITT encourage and require ethical conduct, but professional designations tend to attract people with already strong value systems and they can help support and advance ethically minded organizations.

“Trust is the outcome earned by one’s integrity. More than merely affecting reputation, trust provides the infrastructure for the innovation,  quality, and collaboration that deliver sustainable excellence.”2


1. Best Practices of World-Leading Designations, based on crowd-sourced criteria: http://en.wikipedia.org/wiki/Professional_certification
2. Dalla Costa, J. Centre of Ethical Orientation. Author of The Ethical Imperative: Why Moral Leadership is Good for Business, Perseus Books, 1998. 
3. Adapted from 2010 Ethics Quotent Survey, The Ethisphere Institute cited in Best Practices, Leading Trends & Expectations of the World's Most Ethical Companies, The Ethisphere Institute 2012.

 

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